Signature System

Stage 1

Laying Foundations

Signature System – 1

The first stage of our Signature system takes your current web presence and upgrades it to meet modern standards so that it’s fast, easy to find, easy to maintain and fully mobile-friendly.

We do a full audit of any existing online presence, both technically and also take a very human, business approach to it too, checking any existing site is easy to navigate, things make sense, people don’t arrive at broken links or dead ends, customers can easily find what they’re looking for and most importantly that they’ve got good reasons to buy from you.

So this also includes a commercial price and competition check.

From here we work with the client to plan a strategy of the best way forwards.

In most cases we build a whole new website from scratch, with a plan for the whole website to be geared up towards achieving the business’s goals which usually include:

  • More leads
  • More sales

As well as other requirements unique to each business.

We invest thousands of pounds every year into software and tools that are specifically designed to build and operate high quality, custom-built websites.  Our experienced team know how to get the best out of these resources for your business.

By the end of Stage 1, you’ll have:

  • A premium website
  • With a professional online image
  • That is easy for your customers to use
  • Giving you what your business needs

Many providers would stop there.  Stage 1 does deal with important short term-issues and usually takes about 3 months to complete.

But please click through to stages 2 and 3 to find out how our whole signature system fits together to deliver a complete solution to your online strategy.

Our Signature System Three Stages:

Stage 1 - Lay Foundations


  • Audit & Fix All Website Issues
  • Add features to achieve your business goals
  • Improve quality to give a professional image

This gives you a website that looks great, works well and is ready to start interacting with your customers


  • Up to £3,000 worth of website development
  • Care plan worth £150/month
  • Premium Hosting worth £25/month
  • Website Owner's Manual
  • Documentation
  • Personal Training


  • Google Business Page
  • Domain portfolio management
  • Logo Review/Design
  • Branding Review/Design
  • Stationery Design
  • Virtual Tour
  • Professional Photography
  • Professional Videography
  • Aerial Photo/Video

Stage 2 - Harmonise and Advertise


  • Harmonise and integrate with social media
  • Natural SEO Strategy based on critical keywords to bring in core traffic
  • Paid Advertising to drive additional traffic on core products and services as and when needed

Your online presence extends beyond your website so this step brings other things like Social Media into the project, ensuring everything has a consistent message and are all working together harmoniously to achieve your business goals.

Then qualified traffic is driven to your site 


  • Ad Campaign Setup
  • Ad Campaign Management
  • Campaign Review with Google
  • Weekly Keyword Reports
  • Documentation
  • Personal Training


Stage 3 - Optimise and Grow


  • Measure and Improve
  • Add additional keywords to SEO and Paid Advertising
  • Ongoing Human Support & Maintenance

Check what's working and what needs to be improved.

Maximise on things that are performing well and refine those that aren't

Extend the plan to include further keywords as well as additional traffic sources to continue to grow your online business

Adaptation and updates as your business evolves

Then additional qualified traffic is driven to your site



  • Additional Ad Campaign Setup
  • Additional Ad Campaign Management
  • Ongoing Ad Reviews with Google
  • Additional Weekly Keyword Reports
  • Documentation
  • Personal Training


If this sounds like a good fit for you, please use the following form to tell us more about your business and what you’d like to achieve online:

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