Urban Haze Signature System
A Complete Online Plan for Your Business
Use our expertise to generate results for your business
Signature System
As a level 3 agency, our aim is to go beyond simply building a website for your business.
Ultimately, you’re interested in results rather than technicalities, so our Signature System is designed not just around you having a website, but to deliver the results that your business needs from your website.
Whilst many people will just ask for a “website”, our clients also ask us for more business-related features like:
- ZGenerate Orders
- ZGenerate Customer Leads
- ZMake things easier for your own business
- ZLessen the workload
- ZHelp pick up business lost during Covid
- ZProvide Expert Guidance
Achieving results like this takes more than just building a website alone – and that’s what we do best with our signature system.
Of course, it’s a given that as well as generating business-related results, with over 20 years’ experience, we’re also going to make your website look better, work faster and support mobile devices!
Our Signature System is ideally suited to businesses that:
- Are based in the UK
- Are VAT registered
- Have been trading for at least a year
- Have two or more employees
- Provide Products or Services
- Have a client base of at least 100
However, we will certainly consider businesses that don’t necessarily match these guidelines for our signature system.
Signature System optional services also include:
- Logo and Branding Design
- Stationery & Signage Design & Print
- Professional Photography
- Professional Videography
- Aerial/Drone
- Virtual Tours
- Copy Writing & Content Creation
As a digital agency, we provide a full range of services, delivered by our experienced in-house team.
Our Signature System Three Stages:
Stage 1
Lay Foundations
SHORT TERM
- Audit & Fix All Website Issues
- Add features to achieve your business goals
- Improve quality to give a professional image
This gives you the very best head start with a website that looks great, works well and is ready to start interacting with your customers, built to the latest standards and centred around being an effective tool for your business.
Built on the WordPress platform, ensuring it’s the perfect foundation for the next stages built upon it.
May also include building a new website if you don’t have one yet.
Includes:
- Website development
- Care plan
- Premium Hosting
- Website Owner’s Manual
- Documentation
Stage 2
Harmonise and Advertise
MID TERM
- Harmonise and integrate with social media
- Natural SEO Strategy based on critical keywords to bring in core traffic
- Paid Advertising to drive additional traffic on core products and services as and when needed
Your online presence extends beyond your website so this step brings other things like Social Media into the project, ensuring everything has a consistent message and are all working together harmoniously to achieve your business goals.
Then qualified traffic is driven to your site
Includes:
- Social Media Setup & Integration
- Market Analysis
- Competitor Analysis
- Keyword Strategy
- Ad Campaign Setup
- Ad Campaign Management
- Campaign Review with Google
- Weekly Keyword Reports
- Documentation
Stage 3
Optimise and Grow
LONG TERM
- Measure, Refine and Improve
- Add additional keywords to SEO and Paid Advertising
- Extend online presence and marketing campaigns with additional techniques and resources
- Ongoing Personalised Concierge-Like Support & Maintenance
Check what’s working and what needs to be improved.
Maximise things that are performing well and improve those that aren’t
Extend the plan to include further keywords as well as additional traffic sources to continue to grow your online business
Adaptation and updates as your business evolves
Then additional qualified traffic is driven to your site
Includes:
- Email Marketing Campaign
- Lead Magnets
- Sales Funnels
- Ad Campaign Optimisation
- Additional Ad Campaign Management
- Ongoing Ad Reviews with Google
- Additional Weekly Keyword Reports
- Documentation
